CONNECTION AND INFLUENCE

Module Outcomes

Practical skills to connect with people, earn trust, influence effectively, tell persuasive stories, and maintain legally compliant, respectful workplaces.

• Rapport and trust: techniques to build instant connection and earn trust through consistent behaviour.
• Strategic influence: tune in to others before communicating and adapt to different personality types.
• Client communication: shift from transactional to relational dialogue to improve conversions and long‑term relationships.
• Storytelling: use relevant stories to teach, motivate, and make messages memorable.
• Workplace conduct: recognise harassment, bullying, and discrimination, and follow required policies, complaint handling, training, and record keeping.
• DISC model: practical framework to understand communication styles and improve interactions across teams and clients.