Corporate Social Responsibility with Helen Rogerson, Leadership EQ

You own a building business. Chances are you are approached regularly by charities and causes looking for donations or other forms of support. It is hard to say no – but if you supported every cause that came your way, you would go broke!

This session considers a planned approach to your giving, including:

Corporate Social Responsibility – what is it
Triple bottom line – the three Ps of your business
Donating a dollar – why it is not enough
Levels of charitable support
Drafting your Corporate Social Responsibility (CSR) strategy
The value of involving your Team
Saying no without guilt
Leveraging your activities for a win/win outcome
“Doing Good by Doing Good”

Learning Objectives: from this session, you will learn about:

What is corporate responsibility?
Options to incorporate into your business

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Action Items

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AUDIO: Corporate Social Responsibility with Helen Rogerson, Leadership EQ

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